Here’s the reason Sarkodie’s brag is going viral.

The respected rapper from Ghana, Sarkodie, isn’t afraid to make “noise” when necessary, and it seems he has a lot to brag about to those who are determined to see him retire.

Not only did the current Ghana Music Awards Artiste of the Decade grab listeners’ attention when he revealed on Thursday, May 9, that he was releasing a new song called Brag, but he’s also causing quite a stir in the African music market immediately.

Yesterday at midnight, Sarkodie released his most recent single, which was produced by Fortune Dane. Since then, it has become popular on many social networking sites.

Details on Brag and the flurry of responses, disputes, and feuds it is causing are provided by basteconline.

When Brag was made available

Sarkodie declared on Thursday that he was getting ready to drop a new album on May 24, 2024.

“I decided to release a mixtape for SarkNation a few days ago! Since everything will be streamed live, we can participate in this together Tape Drops 24 May (or maybe sooner)… “#TheChampionshipMixtape: More information coming soon,” he wrote.

Indeed, the music was released earlier, on Friday, May 10, at midnight.

Rappers from Ghana and Nigeria have since engaged in a contentious discussion on the lyrics.

Yaa Pono’s response

The title of the song is accurately reflected in the lyrics, “Brag,” where Sarkodie boasts about his successes in the Ghanaian music industry and how he hasn’t faced any competition in the recent years. Yaa Pono, however, refutes these allegations.

“Shaking my head” on “STATEMENT” on Thursday. Yaa Pono shared, “#Rap #active.. the street will be happy to hear this 4/4.”

But Yaa Pono had more to say; it wasn’t just a post.

He wrote, “It won’t work till the moon lost in the night. One day a group of people sat and planned to degrade and downplay every hard rapper and tame them to worship one.”

For those who have been following Yaa Pono, his “outburst” is a validation of his long-standing belief that Sarkodie receives preferential treatment.

Manifest responses

Rapper M.anifest, from Ghana, has been posting things that seem to be directed at Sarkodie. “African women artists are up!” he remarked in a post earlier today. I adore it.

As anticipated, his followers have encouraged him to take on Sarkodie by backing his posts. Many are eager to watch how it plays out in the next days—or is it hours?—to see how that goes.

Another dispute between Nigeria and Ghana

Sarkodie, singing why he was doing it before Wizkid came along, perfectly embodies the “brag” mood.

He continues by saying that none of them are his competitors since by the time Davido arrived, he had already developed his craft and rap reputation.

To further illustrate his points, Sarkodie also makes mention of Asake, Burna Boy (Odogwu), and Black Sherif, another rapper from Ghana. He claims that J Cole and Kendrick Lamar—rather than anyone from Africa—are his real rivals.

The BET Award-winning rapper, who is spitting fire with new lyrics, said he has to brag since he has been too quiet, but other Nigerians won’t keep silent when they appear to be cutting last.

Rapper Dremo of Nigeria confronts Sarkodie

When a fan tagged Dremo in Sarkodie’s “Brag” on Instagram and requested that he criticize Sarkodie, Dremo responded, “Hold my beer.”

Dremo responded to Sarkodie’s “Brag” hardly a day later, emphasizing that what matters is how good rather than how far. In addition, he threatened to roast Sarkodie for calling himself the “greatest of all time,” saying that every Nigerian celebrity he referenced in the song was doing better than him.

Medikal concurs with Sarkodie.

Medikal claimed in a tweet that it was challenging to rival an unidentified musician.

Responding to a rapper who has accomplished nothing is one of the most difficult things about beef. Where did the event begin for you? LOL.

Music fans are anxiously awaiting the script to see whether Sarkodie is merely bragging or if winning Best African Act really is that difficult of a task.

Watch the video with the lyrics below: